15 November

Indoor Location Technology Market Emerging Trends

Today, whether your ultimate objective is assisting mall shoppers or preventing warehouse accidents, the solution is increasingly being found in indoor navigation or Indoor Positioning Systems (IPS). An IPS solution is employed for locating objects or people inside buildings.

Infrastructure deployment is becoming more cost-effective and more pervasive, while devices and technology are becoming more sophisticated. At the same time, applications are also becoming more relevant and contextual. It is not any different with indoor localization, indoor maps and indoor navigation.

Broader Market Adoption

Experts are predicting the growth of major complexes and infrastructure globally. Airports, universities, stadiums, parking-lots, mega malls, manufacturing facilities and a variety of other mega infrastructures provide an excellent window of growth for indoor location services.

Indoor Tracking using indoor maps is witnessing high demand in many sectors. For example, the combination of nursing staff shortages and an aging population means that there is need for the health care industry to adopt more advanced systems.

Optimization of the healthcare system will require placing of location awareness for doctors, nurses, assets, and specific categories of patients e.g. those with dementia. Therefore, in the years ahead, more efficient indoor localization systems will become indispensable in the majority of global healthcare systems.

Reliance on Technology Combination

Over the past couple of years, trends in indoor positioning technological have been evolving. These emerging technologies are relying on each other to boost outcomes. These technologies, GPS for indoors IPS for example, works by deriving a more precise position of object’s location, relying on a unique blend of Bluetooth, GPS, sensors, Wi-Fi, and for more accuracy Ultra Wideband communication.

These advances in technology are giving a positive push to the indoor localization market. Governments too have also shown increasing interest in more urban security and public safety by easing up some of the stringent regulations when it comes to wireless technologies such as GPS for indoors.

Improved Building Efficiency

Indoor localization systems have the potential of boosting building efficiency. At the office and home, efficiency can be improved through more interaction with personal devices for aspects like heating, cooling and lighting. Similarly, accuracy in city transportation systems could be improved, particularly for underground transport systems currently not well covered by satellite systems.

Lots of the start-ups in the retail sector are now utilizing more of location services due to high demand—and of course in enhancing the customer experience, boosting engagement and sales.

Conclusion

Indoor location analytics and marketing will increasingly become the focus for many sectors such as retailers, healthcare, and manufacturing. These indoor navigation applications are making it possible for venue owners to monitor and track assets. Information collected from users can be expected to boost strategic marketing decision making. The robotics and automation manufacturing industry will continue to leverage on the real time asset information and indoor positioning technologies on a wider scale in the years ahead. If you would like to learn more, visit Jibestream for additional resources.

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